Traced to the source
Reviews
Sourced editorial reviews of newsletter tools, drawn from the providers' own pages and from sources we trust.
12 reviewed newsletter tools · 12 with a quoted verdict
beehiiv
beehiiv Inc.
4.6
“The platform that treats your newsletter as a business from day one. Free up to 2,500 subscribers, a referral program and ad network built in, and no cut taken from paid subscriptions. The strongest growth story in this lineup.”Checked by our editorial team
From $49/mo
Visit beehiivMailerLite
MailerLite
4.6
“The most pleasant editor of this line-up and a free plan you can genuinely start a business on. For beginners, this is our first recommendation.”Checked by our editorial team
From $10.80/mo
Visit MailerLiteBrevo
Brevo SAS
4.5
“Paying per email sent instead of per contact makes Brevo unique. We stored tens of thousands of contacts for free. For a big list you do not email daily, it is by far the cheapest serious option.”Checked by our editorial team
From $9/mo
Visit BrevoKit (ConvertKit)
Kit Inc.
4.5
“Built around the creator. The writing experience is wonderfully clean, the free plan runs up to 10,000 subscribers, and paid newsletters give you direct monetization. The standard for creators.”Checked by our editorial team
From $32.50/mo
Visit Kit (ConvertKit)Klaviyo
Klaviyo Inc.
4.5
“For online stores, nothing else comes close. The segmentation on purchase behavior and the revenue reporting are in a league of their own. Outside e-commerce, you are paying for power you will not use.”Checked by our editorial team
From $20/mo
Visit KlaviyoActiveCampaign
ActiveCampaign LLC
4.4
“The most powerful automation of this line-up, with behavior-driven campaigns and a built-in CRM. Overkill for a simple newsletter, but the professional standard for a growing business.”Checked by our editorial team
From $15/mo
Visit ActiveCampaignGhost
Ghost Foundation
4.4
“A full publishing platform with newsletters built in, open source, and 0% fees on paid memberships. For writers who want to own their website and their list, the most independent option there is.”Checked by our editorial team
From $15/mo
Visit GhostGetResponse
GetResponse
4.3
“More than email alone. Funnels, landing pages, and webinars come in one package. For business owners who treat email as a sales channel, one of the most complete options at a fair price.”Checked by our editorial team
From $15.58/mo
Visit GetResponseOmnisend
Omnisend
4.3
“Klaviyo power at a friendlier price. You get prebuilt e-commerce flows, email and SMS in one, and a free plan that lets a small store start properly. The smart budget pick for online shops.”Checked by our editorial team
From $16/mo
Visit OmnisendSubstack
Substack Inc.
4.2
“The fastest way from zero to a paid newsletter, with a real discovery network behind it. But the 10% cut of paid revenue stings once you grow, and the platform owns the relationship with your readers.”Checked by our editorial team
Free
Visit SubstackAWeber
AWeber Communications
4.0
“One of the oldest names in email marketing, and it shows in the good way. Everything works, support picks up the phone, and a 14-day trial lets you test it before you pay. Not exciting, dependably solid.”Checked by our editorial team
From $12.50/mo
Visit AWeberMailchimp
Intuit Mailchimp
3.9
“Still a mature platform that connects to almost everything, but the free plan was gutted in early 2026 and prices climb fast with your list. New users are better off starting elsewhere.”Checked by our editorial team
From $13/mo
Visit MailchimpThese reviews are editorial and intended as a steer, not a contract. Current plan details live on the provider's own site, so click through before you sign up.