Head-to-head

Brevo vs MailerLite

The two most popular Mailchimp alternatives side by side: the generous French platform against the friendliest editor on the market.

Free start
Brevo logoBrevo
Brevo SAS

Brevo

The most generous free plan, and you pay per email, not per contact.

Our pick
Free start
MailerLite logoMailerLite
MailerLite

MailerLite

The friendliest tool for beginners, with an honest free plan.

BrevoMailerLite
Our score4.5 / 54.6 / 5
PriceFreeFree
Free plan
Best forBig list, low volumeBeginners
CategoryFree to startFree to start
ProviderBrevo SASMailerLite

Our verdict

The difference is the pricing model and the on-ramp. Brevo bills per email sent and is unbeatable for anyone with many contacts who mails selectively. MailerLite bills per subscriber, has the most pleasant editor, and includes automation in its free plan. For most starters and creators, MailerLite wins on ease of use; owners of big lists do the math and pick Brevo.

Paying per email sent instead of per contact makes Brevo unique: we stored tens of thousands of contacts for free. For a big list you do not email daily, it is by far the cheapest serious option.Editorial team, on Brevo
The most pleasant editor we tested and a free plan you can genuinely start a business on. For beginners, this is our first recommendation.Editorial team, on MailerLite